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The Disney film ‘Frozen’ is the fifth highest grossing film ever with a total revenue of $1.2 billion. The bestselling single ‘Let it go’ from the soundtrack is now turned into a digital music game by the Norwegian startup InstrumentChamp with their technology that enable users to play music games with real instruments.
‘Frozen’ is the highest-grossing Walt Disney Pictures release of all times, and the fifth highest grossing film ever with total revenue of over $1.2 billion. The soundtrack of Frozen has also been extremely popular and stormed to the top of the Billboard charts and has been the bestselling music album of 2014 with 3.2 million sold copies reported. Many of the songs were written by the singer-songwriter couple Robert Lopez and Kristen Anderson-Lopez, and has had a global cultural impact since first release in December 2013.
InstrumentChamp was started after the founders had had numerous failed attempts to learn to play guitar by traditional learning methods. Inspired by ‘Guitar Hero’ and ‘Rockband’, they set out to replace the plastic instruments with real instruments so that users can develop real music skills.
“We hope to inspire kids around the world to play music” says Magnus Willner, CEO of InstrumentChamp and father of three. “We harness the power of pop music and games to transform the learning experience” he continues.
The game is enabled by standard microphones that is built-in with most laptops, with which the game can listen and give you score if you play the correct notes or chords. By connecting a digital keyboard and drums users can get a true ‘Rock Band’ experience and play with friends online.
Recent research by NAMM (National Association of Music Merchants) show that more than half of American households has at least one music player. Furthermore, 85% of Americans who do not play music actually wish they did. Playing music has proven benefits for people of all ages, where it has been found that school-aged children who play music do better in school and in life, and adults are able to reduce their stress and use the activity as an emotional outlet. According to recent studies, just one hour a week of learning music is enough for the full brain benefits to take place. And with InstrumentChamps games that connect real instrument to gaming they want to help people play better music with real instruments
