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Read More »Rise of apps: What clicks on mobile and tablets?
With over 1.6 million apps available on the Android platform and over 1.5 million apps available on Apple, the growing proliferation of apps has amazed many. Consider this from the second most popular app store in the world: So what is driving the App frenzy among users? Quoting A New Domian’s Sandy Beger, and research by Indiana University, effective branding …
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