Recent Posts

Startups@Reeperbahn

The SXSW of Europe, the Reeperbahn Festival, has introduced a special focus on startups – with a twist on the traditional pitch format reflecting the neighborhood’s seedy roots. The Reeperbahn and The Große Freiheit (or the Big Freedom) are part of the red light district of Hamburg, Germany. Back in the 1600’s, the North side of the Reeperbahn belonged to …

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Rise of apps: What clicks on mobile and tablets?

With over 1.6 million apps available on the Android platform and over 1.5 million apps available on Apple, the growing proliferation of apps has amazed many. Consider this from the second most popular app store in the world: So what is driving the App frenzy among users? Quoting A New Domian’s Sandy Beger, and research by Indiana University, effective branding …

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