The story of Tradeshift has become somewhat legendary in Nordic entrepreneurial circles. The company was “founded on Twitter”, after one of Tradeshift’s founders Christian Lanng responded to a tweet by serial entrepreneur Morten Lund asking about interesting work being done to make government more efficient. Lang tweeted back about some of the projects he was doing with his colleagues Mikkel …

Gamification is a term that’s been sweeping through Europe and Scandinavia like wild fire, inspiring business, educational institutions and individuals alike to achieve more by making everyday tasks more rewarding… but, what exactly is gamification, how does it work, where is it used and why is it suddenly becoming so popular? WHAT: Simply stated, gamification is the application of game-like …

Stockholm-based Identitrade, founded by Phillip Hallenborg in 2014, is on a mission: to unlock the web for trusted consumers. B2C companies need to create best in class user journeys for online domains and devices. Increasingly, they need to do so in the context of commercial partnerships. Today consumers cannot flow freely between domains – they are subject to signups, logins …